Laduma Ngxokolo is one of Africa’s finest knitwear designer and innovator of the Xhosa (one of the South African dominant ethnic group) inspired knitwear brand MAXHOSA BY LADUMA.
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In 2011, the luxury label Maxhosa Africa was born, selling Xhosa-inspired knitwear for premium prices — for example, a sleeveless knitted dress retails for £901 ($1,007).